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Provide and improve content on Facebook Products

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For advertising and measurement services off Facebook Products and analytics, and to provide certain features and improve our services for you, we use tools from other companies on Facebook. These companies also use cookies.

You can allow the use of all cookies, just essential cookies or you can choose more options below. You can learn more about cookies and how we use them, and review or change your choice at any time in our Cookie Policy.

Essential cookies

These cookies are required to use Meta Products. They're necessary for these sites to work as intended.

Optional cookies

Cookies from other companies

For advertising and measurement services off Facebook Products and analytics, and to provide certain features and improve our services for you, we use tools from other companies on Facebook. These companies also use cookies.

If you allow these cookies:

We'll be able to better personalise ads for you off Instagram and measure their performance
Features on our products will not be affected
Other companies will receive information about you by using cookies

If you don't allow these cookies:

We won't use cookies from other companies to help personalise ads for you off Instagram or measure their performance
Some features on our products may not work

Other ways that you can control your information

If you have an Instagram account, you can manage how different data is used to personalise ads with these tools.

Ad settings

To show you more relevant ads, we receive and use data that advertisers and other partners provide to us about your activity on their websites and apps, as well as certain offline interactions, such as purchases. You can control whether you see ads based on your activity off Instagram through data about your activity from partners in your settings.

Ad preferences

You can choose to see fewer ads about certain topics using ad topics in your settings.

Instagram adheres to the Self-Regulatory Principles for Online Behavioral Advertising and participates in the opt-out programmes established by the Digital Advertising Alliance, the Digital Advertising Alliance of Canada and the European Interactive Digital Advertising Alliance. You can opt out from all participating companies through these sites.

Your browser or device may offer settings that allow you to choose whether browser cookies are set and to delete them. These controls vary by browser, and manufacturers may change both the settings they make available and how they work at any time. As of 5 October 2020, you may find additional information about the controls offered by popular browsers at the links below. Certain parts of Facebook Products may not work properly if you have disabled browser cookies. Please be aware that these controls are distinct from the controls that Instagram offers.

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