Introducing New Ways to Collaborate and Create with Reels

July 21, 2022

Today, we're announcing new features to Instagram that make it more fun and easy to collaborate, create and share reels.

More Ways to Collaborate with Enhanced Remix Features

We’re expanding our tools for Remix to help enhance the way you tell stories on Instagram when collaborating with your favorite creators and friends, including:

  • Remix for photos: Photos are core to the Instagram experience. In the coming weeks, you will be able to remix public photos. This gives you limitless inspiration to create your own unique reel.
  • Expanded Remix layouts: Choose between a green screen, horizontal or vertical split-screen, or picture-in-picture reaction view to add your own video commentary to existing reels.
  • Add your clip: Have a hot take? Rather than having your remix appear at the same time as the original reel, you can now add your clip after the original so it plays sequentially.
remix a reel

Easily Create Reels With Templates and Dual

We want everyone to be able to easily express their creative ideas, so we’re adding more features that allow you to capture, edit and share them — right from your phone.

  • Templates: Need a little inspo? Templates allow you to easily create reels by preloading audio and clip placeholders, so you can simply add your own photos or video clips. You can find template ideas by tapping the camera icon on the Reels tab.
  • Dual: Record content and your reaction at the same time. You can record using your phone’s front and back cameras simultaneously to share another perspective using the Dual feature in the Instagram camera.
browsing templates

New Video Posts on Instagram Will Be Shared as Reels

Since reels offer a more immersive and entertaining way to watch and create videos on Instagram, we’re bringing these creative tools and the full-screen experience to your video posts, too. In the coming weeks, new video posts shorter than 15 minutes will be shared as reels. Videos posted prior to this change will remain as videos and won’t become reels.

  • Discovery: If you have a public account, your new videos – now reels – may be eligible to be recommended and seen by more people on Instagram. This currently applies to reels that are under 90 seconds long. If your account is private, your reels will still only be shown to your followers.
  • Profile: We’ll also consolidate the video and Reels tab on your profile, so there will be one home for all of your videos.
posting a video and seeing all reels in your profile

We’re always working on ways to improve your Instagram experience. We'll continue to build features that make it easier and more fun to create and share reels on Instagram.

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