Brand Design Intern, Instagram

New York, NY

The Brand Design Team is the heart and hand of how we express Instagram design internally and externally. We focus on brand expression in-product and out of product through environmental and artifact design, cultural programming and editorial storytelling on @design. As a Brand Design Intern, you will work closely with designers, engineers, content designers and marketing to define and ensure a coherent brand expression across our ecosystem. You’ll have multidisciplinary projects that bridge brand work across interactive, printed and environmental applications. You’ll have the opportunity to think systematically about a holistic brand system and articulate design decisions and iterate quickly. You'll cover the design spectrum–from quick, rough strategic ideation to polished final deliverables–we'll look for work that thinks big and gets attention, but also follows a conceptual thread down to the smallest details. You will be expected to utilize your full range of product design, communication design, and visual design skills.


  • Concept, prototype and execute brand and marketing experiences in product
  • Extending brand expression system to interactive digital experiences
  • Ideating visual concepts and refining design work based on creative direction
  • Developing visual identity platforms, systems, typography, palette, illustration, iconography systems
  • Working cross-functionally and collaborating with internal and external team members

Minimum Qualifications

  • Experience with product, branding or communication design
  • A portfolio that demonstrates product, branding, communication design experience
  • Experience with holistic story-telling and design-systems thinking
  • Visual Design skills with proficiency in typography, desktop/mobile UI, color, layout, iconography and aesthetic sense.
  • Experience in Adobe Creative Suite, including Photoshop, Illustrator and InDesign
  • Must obtain work authorization in country of employment at the time of hire, and maintain ongoing work authorization during employment

Preferred Qualifications

  • Intent to return to degree-program after the completion of the internship/co-op
  • Ability to use prototyping skills to demonstrate how a particular flow or interaction will work
  • Currently has, or is in the process of obtaining, a Bachelors or Masters degree in design or related design field
  • Motion experience with AfterEffects or Cinema4D
  • Experience with Sketch, Figma, Origami Studio or any other prototyping tool

Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities — we're just getting started.

Facebook is proud to be an Equal Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, genetic information, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law.

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