red sand pile and full moon

REELS

Create, watch, and share short, entertaining videos

HOW IT WORKS

Express yourself with short, fun videos.

Create multi-clip videos up to 30 seconds, and get creative with easy-to-use text, AR filters and audio. Upload videos from your gallery, too.

MAKE IT YOURS

Bring your ideas to life with creative tools.

Create seamless transition moments with Align to line up objects between clips. Set a timer to record hands-free, and adjust speed for video and audio.

WATCH AND EXPLORE

Discover the best of emerging culture.

Explore the new Reels tab-a space to encounter shareable moments as they happen-or find reels in someone's profile. Send reels you like to friends in Messenger, or share them to Stories.

AUDIO TOOLS

Say more with music and sounds.

Amplify your ideas with audio from the Instagram music library, original audio you record, and your unique sound by adding Voiceover to clips. Collect and share audio pages, too.

ADDITIONAL FEATURES

All of our product features were designed with you in mind.

  • MESSENGER

    Send messages, photos, and videos across Instagram and Facebook.

  • SHOPPING

    Browse the latest trends from your favorite brands and creators.

  • SEARCH & EXPLORE

    Find photos and videos that will inspire you, delight you, and open your eyes.