and share with your friends

Yellow @cafune.official handbag in air

Tap to place sticker:

Smiling inchworm with a brown hat

Purple smiling camera with flash

Winking yellow and blue planet

Wiggling blue bunny whiskers

Swirling green and purple eyeballs

Our features help you express yourself and connect with the people you love.

UNLOCK CREATIVITY WITH REELS

Easily create fun, entertaining videos to share with friends or anyone on Instagram.

Reflection of sunset sky in water

Tree shadow on red brick

SHARE STORIES

Post moments from your everyday life in your Stories. These are fun, casual, and only last 24 hours.

START A CONVERSATION WITH MESSENGER

Send photos, videos, and messages privately to friends.

Tomato with drawn on face & arms

WATCH AND DISCOVER VIDEOS

It’s now easier than ever to watch and discover videos from creators.

Individual wearing @uniqlousa and smiling

SHOP WHAT YOU LOVE

Browse the latest trends from your favorite brands and creators.

Black and white ying yang shearling boots made by @brothervellies

Colored stars & circles

Clear water reflection

DISCOVER MORE

Discover content and creators based on your interests.

Search & Explore

TIPS AND TRICKS

Learn how to get the most out of our features.